Master JTBD Interviews - The no-fluff guide

Get ready to transform your approach to customer research with Jobs-to-be-done Interviews. This book is a straight-to-the-point manual packed with practical wisdom, tips, and techniques I've acquired over years of experience in the field.

Here's what you'll get from this book:

No Fluff, Just Substance: 📚🎯 This book cuts through the noise and gets straight to what you need to know. No filler content – just the crucial knowledge you need to conduct effective JTBD interviews.

Every Detail Covered: 🧐🔍 I've left no stone unturned, covering every tiny aspect of JTBD interviews. From preparing your questions to analyzing the results, this book has you covered.

Practical Guidance: 📋🖊️ The book is packed with actionable advice and practical examples, enabling you to start applying the principles instantly.

Expert Insights: 🤓💡 Every page is enriched with insights from my years of experience conducting JTBD interviews, offering a unique perspective you won't find elsewhere.

Worried about whether this book is a good fit for you? Let's address some potential concerns:

Who is this book for? Anyone involved in customer research will find this book invaluable, whether you're a beginner just starting out or an experienced researcher looking for a fresh perspective.

How long is the book? The book has been meticulously edited to offer a comprehensive guide without overwhelming the reader. It's a handy, manageable read that you can refer to time and again. Page-wise it’s less than 70 pages.

Pricing & Refund Policy: This book is offered for free but you can buy me a beer as a little thank-you.

FAQs:
Q: Is this a physical book or an eBook?

A: This is an eBook, so you can start reading and applying the insights instantly.

Q: Do I need any prior knowledge to benefit from this book?

A: This book is designed to be useful to both beginners and experienced researchers. No prior knowledge is required.

Reviews:

"An invaluable resource for anyone conducting JTBD interviews. Practical, insightful, and easy to understand." - Alex, Product Manager

"A must-read for any customer research professional. The practical advice is spot-on and incredibly useful." - Sarah, UX Researcher

Ready to master JTBD interviews? Click the "Buy Now" button and get started on your journey to mastering customer research! 💼🚀

ABOUT ME

👉 Proven B2B SaaS Head of Growth

👉 We might not become friends but I will save you a ton of money in just 60 minutes

👉 Specialised in strategies that increase ARR without extra marketing: PLG, Pricing, Churn, Positioning

Hey there, I'm Aggelos, a straight-shooting Product Growth expert in the SaaS realm. Armed with an MIT-certified AI Design Specialist credential, I specialize in driving growth and efficiency.

Over the course of 12 years, I've fine-tuned my understanding of the SaaS industry and how to thrive in it. My journey has included helping a range of clients, from bright-eyed startups to seasoned businesses, achieve remarkable growth using my strategic approach.

Some areas where my expertise shines include:

1. Building a Customer research-driven positioning

2. Destroying churn before it happens through qual & quant data

3. Sharpening your Product-led growth notion

4. Restructuring your B2B SaaS Pricing & Packaging

5. Finding Value / Market fit for your B2B SaaS

In my present role as Product Growth for B2B SaaS companies, I've been at the helm of designing evidence-driven and efficient GTM models. My track record includes a lot of case studies and success stories with companies ranging from seed-level to B-series.

Beyond my work experience, I hold a degree in Integrative Psychotherapy and am always keeping my finger on the pulse of the industry. By staying informed on the latest trends and techniques, I ensure that I'm equipped to provide top-notch service to my clients. If you're in the market for a growth and marketing expert who can help you reach your business objectives, let's connect. I'm here to help you succeed.